Professional Diploma in Digital Marketing With Hands-On Learning & Demonstrable ROI
BECOME a Certified Digital Marketing Professional through the Digital Marketing Institute with hands-on learning in just 5 days and learn how to generate demonstrable ROI
We Trained More Than 4,000 Marketers and Served More Than 100 Companies Like:
E-nor provided an interactive classroom filled with rich insights from our instructors experience!
E-nor's Digital Marketing course has given me the knowledge, confidence and certificate to work on any digital marketing field I chose to persue, I will come back to them for a masters class.
About the Professional Diploma in Digital Marketing
Becoming a Certified Digital Marketing Professional will equip you with all the tools and skills you need to create a cohesive and effective online marketing strategy to grow your business in the 21st Century.
If you want to get yourself noticed in today’s highly competitive workplace, you need to equip yourself with the most relevant and sought after skills.
With a DMI Professional Diploma in Digital Marketing you will learn all the tools and skills you need to increase your chances of a promotion by 81% and improve your organization’s demonstrable marketing ROI.
Course Modules
Becoming a Certified Digital Marketing Professional will ensure you are equipped with the tools and skills needed to create a cohesive, effective digital marketing strategy. There are ten comprehensive modules that cover all the disciplines involved in best practice digital marketing:
Module 1
Digital Marketing Foundations: The Digital Marketing Foundations module will introduce you to conducting digital research, setting business objectives for a digital campaign and preparing the foundations for developing a targeted marketing strategy.
Module 3
Content Marketing: The Content Marketing module will enable you to develop the knowledge and skills needed to plan and execute a content marketing strategy in a persona-oriented and data-driven way
Module 5
Search Engine Optimization: The Search Engine Optimization (SEO) module will enable you to build an organic search marketing strategy that brings the right kind of visitors to your website.
Module 7
Display & Video Advertising: The Display & Video Advertising module will equip you with the technical understanding and skills to build and maintain an effective Display & Video advertising strategy.
Module 9
Web Analytics: The Analytics module will help you understand the basic concepts of using analytics in digital marketing from initial set-up to reporting. 10.
Module 2
Website Optimization: At the end of the Website Optimization module you will know how to improve user experience through A/B testing, mobile-first design and UX and UI optimization.
Module 4
Social Media Marketing: The Social Media Marketing module enables you to apply social media concepts and best practices to organic and paid marketing activities to run campaigns that yield ROI and meet business objectives.
Module 6
Paid Search: The Paid Search module will help you understand the fundamentals of paid search, how it differs from organic and the key benefits of both.
Module 8
Email Marketing: The Email Marketing module will teach you the fundamentals of email marketing and how to strategize your delivery plan to test, optimize and report on the performance of campaigns.
Module 10
Digital Strategy: The Digital Strategy module uses the PROPEL planning model (Plan, Research, Objectives, Propose, Execute and Learn) to teach you how to design complex, long-term digital marketing strategies that service marketing and commercial objectives.
Who Should Attend
Marketing Executives, Managers, Senior Management
Anyone responsible for developing and/or implementing a digital marketing strategy for their organization
Business owners
Anyone looking to upskill or pursue a career in digital marketing
FIND OUT MORE ABOUT STUDYING DIGITAL MARKETING AT E-NOR
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CONTACT US
Silver (AG) Tower, Office 17E
Jumeirah Lake Towers Dubai, UAE
Tel: +971-4-425-2894
Email: [email protected]